What kinds of projects might I work on?

Designership_FAQEach year, Bridgeable works with a community partner who has a great project. We select our project partners concurrently with our intern hiring process, helping us create a great fit in terms of skills.

We’re typically looking for systems where we can fundamentally change how they work, contexts where we can actually implement things (not just make recommendations), and projects that give back to the world in a tangible and meaningful way.

This broad category means that our projects are pretty different, year to year. You can see some case studies below.

 

Common Cents Lab: Spend and Save

The 2017 Designership team partnered with Dan Ariely’s Common Cents Lab to design an app for San Antonio-based Credit Human. They wanted to create an app to help low-to-moderate income members better manage their finances by targeting their behaviour of living paycheque-to-paycheque and frequent “balance-checking” (where the member would make purchases, and constantly check their balance and do mental accounting at the point of purchase to decide if they have enough money to spend). Credit Human hoped to introduce a this app called Spend & Save to do the heavy lifting by helping members plan and manage their finances in order to begin saving and improve their financial well-being.

Heart and Stroke Foundation: Younger Hearts

In 2016 the Designership team and the Heart & Stroke Foundation started with the question “how might we enable older adults to live healthier lives?”. Through play, prototyping, and deep ethnographic observations with users, our team uncovered the hopes and fears of older adults and developed clear ways to tailor a health program to make change easy. The team engaged with 68 Stakeholders and spent 214 hours with users. Through a Human-Centered Design approach, they brought the voice of older adults to ensure health and wellness programs fit their needs.

Have a look at the project and process here.

MaRS: Maternal and Infant Health

The 2015 Designership project focused on the intersection between maternal/infant health and the increasingly open nature of our health data. Working with MaRS, the Bridgeable team conducted research with more than a dozen parents, health care providers, and other health and technology experts. Working with stakeholders like these, they co-created new ideas for making key points in the maternal journey more manageable, and delivered a prototype application for helping moms keep track of their baby’s health.

You can get a closer look at the project here, and learn about the details of the process through the documentary video series we produced through the summer.

 

Prosper Canada: RESPs

A Bridgeable Experience Map sheds light on when and why potential applicants don't complete the process.

A Bridgeable Experience Map sheds light on when and why potential applicants don’t complete the process.

In 2014, our Designership team tackled a challenge in financial services related to education.  The Canadian government provides a number of financial supports for higher education in the form of registered education savings plans (RESPs); unfortunately, many of the low-income families who would benefit most from these plans don’t take advantage of them. The team produced educational pieces and tools for financial advisors to encourage adoption.

Read the RESP case study to learn more.

 

FoodShare: The Social Enterprise

Foodshare-09-Supports

Our 2013 Designership interns looked at how a social enterprise can be redesigned to deliver more value and better service to its clients while staying true to its values and mission. We worked with Field To Table Catering and their parent organization FoodShare to help streamline their service and improve service standards. In January 2014, Field To Table Catering saw their catering orders double over the previous January.

Explore the Field to Table case study to learn more.